Long Branch at a glance
- Population: about 32,745, 25th by size in New Jersey of 323 places (Census Vintage 2023 subcounty estimate).
- 2020 Census base: 31,660 people counted in the 2020 Census (US Census Bureau).
- 2020 to 2023 change: an increase of about 3.4% since the 2020 count (US Census Bureau).
- Rank among New Jersey places: the 25th-largest of 323 (US Census Bureau, 2023 estimate).
- Size percentile: it exceeds roughly 92% of New Jersey's Census places by population (US Census Bureau).
- Coordinates: 40.2954 / -73.9899, per the US Census Bureau Gazetteer.
- Nearest larger cities within 120 miles: Sayreville, NJ (21 mi); Perth Amboy, NJ (21 mi); New York, NY (26 mi); Bayonne, NJ (26 mi); Linden, NJ (26 mi) (US Census Bureau).
- Smaller places close by: West Long Branch, NJ (2 mi); Oceanport, NJ (2 mi); Monmouth Beach, NJ (3 mi) (US Census Bureau).
What a personal loan costs in Long Branch
A personal loan gives you the full amount at once and spreads repayment over a set number of months at a fixed payment.
Compare every quote on APR because it includes the fees the interest rate hides, and check the payment with our personal loan calculator.
The offer you receive reflects the lender's read of your credit, income and debts, and the term controls the balance between payment size and total interest.
Shop with more than one lender and treat pre-qualification as an estimate, since the final terms follow a full application.
New Jersey lending rules that apply in Long Branch
Every figure in the table below is sourced to a publisher with a date; where a state does not publish a number, we say so rather than estimate.
| Rule | Detail | Source |
|---|---|---|
| Small-loan / installment lender licensing | Consumer lender license required for loans of $50,000 or less for personal, family, or household purposes (N.J.S.A. 17:11C-1 et seq.) Source says: "A consumer lender license is required for the making of a loan that is to be used primarily for personal, family or household purposes" | New Jersey Department of Banking and Insurance as of 2026-09-16 |
| State lending regulator | New Jersey Department of Banking and Insurance (DOBI); Office of Consumer Finance supervises consumer lenders Source says: "The Office of Consumer Finance regulates 16 types of businesses that provide a variety of consumer financial services." | New Jersey Department of Banking and Insurance as of 2026-09-16 |
| Criminal usury limits | 30% for non-corporate borrowers; 50% for corporations Source says: "the criminal usury limitation is 50 percent for corporations and 30 percent for non-corporate borrowers" | New Jersey Department of Banking and Insurance as of 2026-09-16 |
| Maximum legal interest rate (usury cap) | Civil usury: rates above 6% (agreement not in writing) or above 16% (written contract specifying the rate) Source says: "the civil usury rate is any interest rate greater than 6 percent for an agreement that is not in writing" | New Jersey Department of Banking and Insurance as of 2026-09-16 |
| Payday lending status | Unlicensed payday lending violates New Jersey's civil and criminal usury rates; payday lenders must be licensed Source says: "out-of-state or foreign entities that have not obtained the required New Jersey license and whose payment terms violate New Jersey's civil and criminal usury rates" | New Jersey Department of Banking and Insurance as of 2026-09-16 |
How to compare offers in Long Branch
The steps below are worth completing first when you borrow in Long Branch:
- Pull your free credit reports and dispute any error — it is the cheapest way to improve the rate you are offered.
- Run your figures through the personal loan calculator on this site so you know the payment before a lender quotes one.
- Pre-qualify with at least three lenders and compare the APR, not the interest rate.
- Check that the lender is licensed in New Jersey using the regulator named above.
- Read the disclosure for origination fees and any prepayment penalty before you sign.